- Vision Casting-Often the most misunderstood and key components of a company’s success or failure. I can facilitate a Vision Workshop with you and key staff to not only define with clarity the Why, How and What for the company, but learn how to get total buy-in from your staff. We define your mission, core values, company trajectory, 3-year, 1-year plan, unique market offerings and quarterly goals for everyone. Once these are defined, I will teach you how to gain traction through a simple and ongoing implementation plan.
- Culture-If you don’t work to develop a culture for the company, one will surely emerge on its own. Hopefully if you take that approach, you like what it becomes. Or you can actively mold a culture that dictates and makes clear your hiring, incentives, a general feeling or “vibe” of the working environment within your company. Oftentimes your unique culture can be captured and used to develop a strong marketing message.